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Match. Talk. Date. Tinder Utilize In Hong Kong and Southern Korea

Match. Talk. Date. Tinder Utilize In Hong Kong and Southern Korea

Venture group

  • An Ha Hyun
  • Ling Rosemary
  • Yu Cheuk Ying

Task manager

Approach to project

  • Empirical inquiry

Project theme(s)

  • gender/sexuality
  • identification
  • media/communication

Task work

Analysis subject

Within the decade that is past dating applications are becoming ever more popular. Tinder has a lot more than 50 million users all around onenightfriend the globe, and whenever folks are speaking about dating apps, Tinder may be the very first application that arises within our minds. As a result of the increasing appeal of it in Asian countries, we wish to appear to the usage and impacts that Tinder brings to users both in Hong Kong and Southern Korea.

We wish to incorporate different sociological and concepts that are cultural explain the event and conditions that we now have seen throughout our project. Also, we wish to know the users’ motives for making use of Tinder and also to differentiate and investigate the top features of self-presentation among users.

Through the entire task, we desire to offer insights for individuals to comprehend more info on the functions, features, and possible impacts that could bring from Tinder and relating the different social dilemmas into the dating platform that is virtual.

  • Just how do Tinder users promote themselves in dating apps? Exactly what are the similarities and differences when considering Hong Kong and Korea?
  • Do you know the facets this kind of similarities and distinctions?
  • How exactly does the virtual practical environment of Tinder affect its users in regards to self-presentation and impression administration?


Online Questionnaires In purchase to guage the self-presentation of Tinder users in Hong Kong and Korea, a questionnaire that is online carried out to gather more extensive information both in nations. Snowball sampling ended up being utilized to gather the information. The online questionnaire has been provided for buddies that are utilizing Tinder and in addition been uploaded to various social media marketing platforms. Numerous option concerns, open-ended concerns, and score concerns had been used to get the responses. The concerns of this online questionnaire included fundamental demographics, their motives to make use of Tinder, self-presentations on Tinder and their objectives towards the potential romantic partner, etc.

In-depth Interviews aside from on line questionnaires, we now have additionally carried out five in-depth and interviews that are semi-structured. The interviews try to have significantly more in-depth learnings on their experiences on dating apps and their very own presentations of self regarding the apps. Our concerns primarily concentrate on the after aspects:

  • just What did you wish to emphasize whenever you had been producing your profile? Why?
  • What’s the many crucial function that enables you to choose to swipe right or kept? Why?
  • Do you consider you can find any differences when considering your portrait on Tinder plus in truth?

Ethnographic Studies even as we tried to comprehend the real situation and experience regarding the Tinder platform, we now have included an ethnographic research inside our research. We had put up three feminine Tinder reports in both national nations together with real-life interactions along with other users in the application. With this approach, we now have gained much much deeper and first-hand insights on Tinder’s interactions, individual habits,

Significant findings

Both Hong Kong and Korean Tinder users showed impression management to formulate their self-presentation within their most readily useful, to boost the match possibility. Hong Kong users had been extremely mindful they perceived their usual self as that they were trying to look their best, possibly more than how. As well, they desired to set up a version that is best of these “true-selves”, perhaps not another distinctive identity. Korean users, in the other hand, put less difference involving the true self plus the portrayed, best form of self, thinking that as we have all objectives to see the most useful potential match, it is therefore normal to appear the greatest – it isn’t a beautified variation or cover-up by itself.

The self-presentation features highlighted with all the desirability that is highest were look and sociable character both for areas. This choosing correlates to your scholarly review prior to your research. The notion of ‘all-roundness’ contributed as a critical form of self-presentation that grants social acceptance and rewards – the notion also partakes in self-construction of the user for korean users.

The 2 areas had results that are different revealing socio-political problems on Tinder. Hong Kong users were a great deal more at simplicity in exposing their social/political views, to get those people who are more that is‘trustworthy exactly the same views. Hong Kong users also utilized key words or emojis to represent their individual likes/stance, such as ‘420’, ‘420 friendly’ (indicating cannabis ownership) or ‘STD free’ or ‘white-card’ (popularly known as registration card for those who have disabilities). Korean users had been less available to sharing views that are such Tinder, and minimal to no pages freely claimed their viewpoints. The mentioned before all-roundness seemingly have a direct effect on strong view sharing in this respect. The key words Korean users frequently employed had been associated with intimate choices or social status, such as ‘ONS’ (One evening stay), ‘FWB’ (Friends With Benefit) or ‘Dae-gi-oep’ (Working in big business such as for example Samsung or LG – showing proven monetary and intellectual stability).

Both Hong Kong and Southern Korea revealed tendencies of socially built gender norms and heteronormativity – Gender stereotyping perceptions led to the typical social training in the app that is dating. In Hong Kong, ladies were discovered become additional careful of safety and scam risks whenever fulfilling an individual in fact. The tiny existence of non-heterosexual partner seekers in Hong Kong could be as a result of Grindr software, a comparable functioning app for queer visitors to link. Korean female users showed less caution in socializing and conference matches. Yet it is hard to declare that Korean users are less normalized in gender-performance – rather, the sex performance metrics have actually changed and strengthened according to the contemporary environment over time.

Personal Impact of Tinder for Hong Kong users ended up being more than for Korean users when it comes to self-validation and esteem, possibly because of Korean users’ less importance positioned on Tinder being a matchmaking application. Overall, online dating app has become less of a taboo both for areas, and it is becoming increasingly popular.

  1. Self-presentation and expectation of Tinder users
  2. Gender, heteronormativity, and relationships on Tinder
  3. Individual impacts on Tinder
  4. Going from the digital globe to truth.

We wish that by creating a mag like manual can offer interesting insights for both Tinder users and non-Tinder users. Visitors can comprehend more about the functions, features, and possible results that Tinder is bringing towards the users and also the culture in a successful and way that is clear.

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